Apr 16, 2014
Last week we talked about the opportunity for MSPs within the market and how they can take advantage from a sales perspective. This week, we’re talking MSP marketing. It's hard to ramp up your sales without the support of a marketing program, yet many MSPs seem to put marketing on the back burner.
In this weeks episode, Nate Teplow sits down with Jeanne
Hopkins, SVP and CMO of Continuum, and Adam Barker, Director of
Demand Generation at Continuum to talk about how MSPs can build a
successful marketing program and generate a sustainable flow of
leads.